Marketing Tips for Literary Journals – Part I

This blog has so many amazing tips!

Journey of a Literary Journal

I know I’m jumping the gun here, but I just love this stuff. At some point we’ll actually have a product to promote, but until then here are some marketing tips for those who have journals out there already. And for our group, let’s start thinking about creating a “marketing team” in addition to the standard teams of readers, genre editors, & production staff.

I’m halfway through my note-taking of the interviews I’ve conducted in the past 2 months, so this is just Part I of a compilation of promotional advice from various editors. If you enjoy this stuff like I do, and/or have some marketing tips of your own to add, please “Leave a Response”! 

  • Develop a clean, sophisticated design for your site – this will announce the value of your enterprise more than anything else
  • The best marketing technique is simply to publish excellence from a variety of…

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It’s Launched

Hi everyone,

After spending all day yesterday planning, budgeting and designing, I have launched the website for my new literary magazine, SpinebindI am so overwhelmed by the positive responses that it has gotten so far. I have had many messages from people excited to submit, and also many from people who are willing to help me make this dream a reality. I can already see the community-building effects of starting this magazine, and it’s amazing. I started receiving submissions just hours after launching the magazine, and I’ve been in contact with people from the other side of the world who are interested in getting involved, whether it be submitting or even helping financially.

I spent today designing the front cover of the first issue, and learning how to use the publishing software that will allow people to read it in a flip book format once the first issue is released. There are so many things to learn but I’m enjoying every little bit of it.

It’s crazy for me to think that an idea that has been sitting in my head for years is finally out in the world. I was a little nervous to share it with my writing group at first, because I was afraid that they might think that I think I’m better than them in some way. Of course this magazine has nothing to do with status or ego, but I was so worried that people wouldn’t get it. On sharing it with my writing group however, I was blown away by the positive responses. They were so excited and supportive, and have been helping me immensely with getting the word out. I’m extremely lucky to be surrounded by so many incredible people.

I am so thankful to absolutely everyone who is helping me with this project, even if it is just a word of encouragement. I will be taking submissions for the first issue from now up until the 20th of February. If you are interested, head on over to the Submissions tab.

I feel like shouting “Thank you” from the rooftops.

Yours Sincerely,

Tamara Drazic

Starting my own Literary Magazine?

Good morning/afternoon/evening!

Every year, the Christmas holidays are a time for me to read, write and submit like crazy before the new year starts up. It’s like my years start in March and end in November, and the months of December through to February are for me to catch up on all the things that I meant to do, and didn’t. These Christmas holidays I have been frantically submitting to literary magazines while searching for other writerly/editorial jobs that I could be qualified for. As you can imagine, the job hunt hasn’t been very fruitful.

Instead, somehow the internet world took me from my original search,
“junior editorial jobs Brisbane”, all the way to “starting your own literary magazine”. Ever since I was about thirteen, it has been a dream of mine to be the editor of my own magazine, but I researched myself out of trying it because of the saturated, dying market. Today I decided to stop letting money and possibility of failure stop me from trying something that could be fun and exciting. A kind of new years resolution.

So today is the first day of planning. I am going to work really hard at this and try to produce a high quality online magazine full of the things I love most – short stories, poetry, extracts of long form prose, personal essays, and one or two opinion pieces per issue.

This magazine will be aimed at new, not necessarily young, writers, and I’m going to try my hardest to pay my writers at least a very small amount to start off with. I want to show them that their work is valuable and valued, even though I won’t be able to pay market rates. I know that this will most definitely cost me money rather than make me money, but it’s a passion project and at this point I really don’t care. I’ll make money elsewhere.

This is my project for twenty sixteen, and I am so excited about it. Hopefully by next year, I’ll have a couple of issues out and can give you all an update on what I’ve learned, the mistakes I’ve made, and the fun and stressful times I’ve had. I’m diving in.

I hope that this post has motivated someone to just go ahead and try something a little crazy. It’s the new year, after all.

Thanks for reading, as always!

Tamara Drazic